/* UpNxt Socials — gedeeld stylesheet (multi-page). Oranje/navy, Sora + Inter. */
:root{
  --orange:#FF6A1A; --orange-d:#E65300; --navy:#1C2233; --navy-2:#0F1115; --cream:#F5F2ED; --cream-2:#EAE4DD;
  --peach:#FF8A4D; --ink:#1C2233; --mut:#5F6573; --card:#FFFFFF; --line:#D6D6D6; --graphite:#2A2E36;
}
*{margin:0;padding:0;box-sizing:border-box}
html{-webkit-text-size-adjust:100%;overflow-x:clip;scroll-behavior:smooth}
body{font-family:'Inter',system-ui,sans-serif;background:var(--cream);color:var(--ink);line-height:1.6;-webkit-font-smoothing:antialiased;overflow-x:clip;width:100%;max-width:100%}
img{max-width:100%;display:block}
a{color:inherit;text-decoration:none}
button{font:inherit;cursor:pointer}
.sora{font-family:'Sora',system-ui,sans-serif}
.wrap{max-width:1160px;margin:0 auto;padding:0 26px}
.up{text-transform:uppercase;letter-spacing:.2em;font-size:11px;font-weight:700}
/* reveal alleen verbergen als JS aanstaat (anders blijft alles zichtbaar zonder JS) */
.js .rv{opacity:0;transform:translateY(26px)}
.rv.in{opacity:1;transform:none;transition:opacity .8s ease,transform .8s ease}

/* ── promo / announcement bar (leeg tenzij gevuld) ── */
.promobar{background:var(--navy-2);color:var(--cream);font-size:13px;font-weight:600;text-align:center;overflow:hidden;transition:height .3s}
.promobar .in{display:flex;align-items:center;justify-content:center;gap:14px;padding:9px 20px;flex-wrap:wrap}
.promobar .tag{background:var(--orange);color:#fff;border-radius:999px;padding:2px 10px;font-size:11px;font-weight:800;letter-spacing:.04em}
.promobar a{color:var(--peach);font-weight:700;text-decoration:underline}
.promobar .cd{font-family:'Sora',sans-serif;font-weight:800;letter-spacing:.02em}
.promobar[hidden]{display:none}

/* ── header ── */
header{position:sticky;top:0;z-index:100;transition:background .35s,box-shadow .35s}
header.solid{background:rgba(241,237,231,.92);backdrop-filter:blur(9px);box-shadow:0 1px 0 var(--line)}
.nav{display:flex;align-items:center;justify-content:space-between;height:72px}
.brand{display:flex;align-items:center;gap:11px;font-family:'Sora',sans-serif;font-weight:700;font-size:19px}
.brand img{width:38px;height:38px;border-radius:50%;object-fit:cover}
.brand b{color:var(--orange)}
.navlinks{display:flex;gap:22px;align-items:center}
.navlinks a{font-size:13.5px;font-weight:600;color:var(--ink);opacity:.72;transition:opacity .2s}
.navlinks a:hover,.navlinks a.active{opacity:1}
.navlinks a.active{color:var(--orange)}
.navr{display:flex;align-items:center;gap:12px}
.pill{background:var(--orange);color:#fff;padding:11px 20px;border-radius:999px;font-size:13.5px;font-weight:700;border:0;transition:filter .2s,transform .2s;display:inline-block}
.pill:hover{filter:brightness(1.06);transform:translateY(-1px)}
.burger{display:none;background:transparent;border:0;padding:6px}
.burger svg{width:26px;height:26px;stroke:var(--navy)}
@media(max-width:900px){.navlinks{display:none}.burger{display:block}.navr .pill{display:none}}
.mnav{position:fixed;inset:0;z-index:120;background:var(--cream);transform:translateY(-100%);transition:transform .5s cubic-bezier(.7,0,.2,1);display:flex;flex-direction:column;justify-content:center;padding:0 34px;gap:2px;overflow-y:auto}
.mnav.open{transform:none}
.mnav a{font-family:'Sora',sans-serif;font-weight:700;font-size:26px;padding:12px 0;border-bottom:1px solid var(--line)}
.mnav .pill{margin-top:22px;text-align:center;font-size:16px;padding:15px}
.mnav .x{position:absolute;top:22px;right:28px;font-size:30px;border:0;background:none}

/* ── buttons ── */
.btn{display:inline-flex;align-items:center;gap:9px;background:var(--orange);color:#fff;font-weight:700;font-size:15px;padding:15px 28px;border-radius:999px;transition:transform .2s,filter .2s;border:0}
.btn:hover{transform:translateY(-2px);filter:brightness(1.06)}
.btn.o{background:transparent;color:var(--navy);border:1.6px solid var(--navy)}
.btn.w{background:#fff;color:var(--orange)}

/* ── generic section ── */
section{position:relative}
.pad{padding:88px 0}
.pad-s{padding:60px 0}
.dark{background:var(--navy);color:var(--cream)}
.dark .sh h2{color:#fff}.dark .sh .k{color:var(--peach)}.dark .sh p{color:#b9bfcf}
.sh{max-width:660px;margin:0 auto 46px;text-align:center}
.sh.l{margin-left:0;text-align:left}
.sh .k{color:var(--orange);font-weight:800}
.sh h2{font-family:'Sora',sans-serif;font-weight:800;font-size:clamp(28px,4.6vw,46px);margin-top:10px;line-height:1.05;letter-spacing:-.01em}
.sh p{color:var(--mut);margin-top:12px}

/* ── sub-page hero ── */
.phero{background:var(--navy);color:var(--cream);padding:120px 0 70px;position:relative;overflow:hidden}
.phero .b1{position:absolute;width:520px;height:520px;border-radius:50%;background:radial-gradient(circle at 40% 40%,rgba(255,105,24,.35),transparent 68%);top:-180px;right:-120px;filter:blur(6px)}
.phero .in{position:relative;z-index:1;max-width:760px}
.phero .k{color:var(--peach);font-weight:800}
.phero h1{font-family:'Sora',sans-serif;font-weight:800;font-size:clamp(32px,5.4vw,58px);line-height:1.04;letter-spacing:-.02em;margin:12px 0 16px}
.phero p{color:#c7ccd8;font-size:clamp(16px,1.6vw,19px);max-width:56ch}
.phero .cta{display:flex;gap:12px;flex-wrap:wrap;margin-top:26px}
.phero .cta .btn.o{color:#fff;border-color:rgba(255,255,255,.5)}

/* ── home hero ── */
.hero{position:relative;overflow:hidden;padding:64px 0 80px}
.hero .blob{position:absolute;z-index:0;border-radius:50%;filter:blur(6px);opacity:.5}
.hero .b1{width:520px;height:520px;background:radial-gradient(circle at 40% 40%,rgba(255,105,24,.5),transparent 68%);top:-160px;right:-120px}
.hero .b2{width:420px;height:420px;background:radial-gradient(circle at 50% 50%,rgba(238,157,113,.45),transparent 70%);bottom:-180px;left:-140px}
.hero .grid{position:relative;z-index:1;display:grid;grid-template-columns:1.15fr .85fr;gap:50px;align-items:center}
@media(max-width:880px){.hero .grid{grid-template-columns:1fr;gap:34px;text-align:center}}
.hero .kick{display:inline-flex;align-items:center;gap:8px;background:var(--navy);color:var(--cream);padding:7px 14px;border-radius:999px;font-size:12px;font-weight:700;letter-spacing:.04em}
.hero .kick .dot{width:7px;height:7px;border-radius:50%;background:var(--orange)}
.hero h1{font-family:'Sora',sans-serif;font-weight:800;font-size:clamp(34px,6vw,64px);line-height:1.03;letter-spacing:-.02em;margin:18px 0 16px}
.hero h1 .o{color:var(--orange)}
.hero p.lead{font-size:clamp(16px,2vw,20px);color:#4a5060;max-width:48ch}
@media(max-width:880px){.hero p.lead{margin:0 auto}}
.hero .cta{display:flex;gap:12px;flex-wrap:wrap;margin-top:26px}
@media(max-width:880px){.hero .cta{justify-content:center}}
.hero .stats{display:flex;gap:26px;flex-wrap:wrap;margin-top:30px}
@media(max-width:880px){.hero .stats{justify-content:center}}
.hero .stat b{font-family:'Sora',sans-serif;font-weight:800;font-size:24px;color:var(--navy)}
.hero .stat span{display:block;font-size:12.5px;color:var(--mut)}
.hero-logo{position:relative;display:flex;align-items:center;justify-content:center}
.hero-logo .ring{position:absolute;width:78%;aspect-ratio:1;border-radius:50%;border:2px dashed rgba(255,105,24,.4);animation:spin 26s linear infinite}
@keyframes spin{to{transform:rotate(360deg)}}
.hero-logo img{width:64%;max-width:320px;aspect-ratio:1;border-radius:50%;object-fit:cover;box-shadow:0 30px 70px -30px rgba(30,36,52,.5)}

/* ── marquee ── */
.marq{background:var(--navy);color:var(--cream);padding:15px 0;overflow:hidden}
.marq .track{display:flex;white-space:nowrap;width:max-content;animation:marq 32s linear infinite}
.marq span{font-family:'Sora',sans-serif;font-weight:700;font-size:clamp(16px,2.4vw,26px);display:inline-flex;align-items:center}
.marq .s{margin:0 22px;color:var(--orange)}
@keyframes marq{from{transform:translateX(0)}to{transform:translateX(-50%)}}

/* ── tiktok facade (click-to-load, snel) ── */
.tk .fac{position:relative;min-height:520px;background:#000;cursor:pointer;overflow:hidden}
.tk .fac img{width:100%;height:100%;min-height:520px;object-fit:cover;opacity:.9;transition:transform .4s,opacity .3s}
.tk .fac:hover img{transform:scale(1.04);opacity:1}
.tk .fac .play{position:absolute;inset:0;display:flex;align-items:center;justify-content:center}
.tk .fac .play span{width:66px;height:66px;border-radius:50%;background:var(--orange);color:#fff;display:flex;align-items:center;justify-content:center;box-shadow:0 10px 30px rgba(0,0,0,.4);transition:transform .2s}
.tk .fac:hover .play span{transform:scale(1.08)}
.tk .fac .hint{position:absolute;left:0;right:0;bottom:14px;text-align:center;color:#fff;font-size:12px;font-weight:600;opacity:.85;text-shadow:0 1px 6px rgba(0,0,0,.6)}
@media(prefers-reduced-motion:reduce){.marq .track{animation:none}}

/* ── trust strip ── */
.trust{background:var(--cream-2);padding:22px 0}
.trust .in{display:flex;align-items:center;justify-content:center;gap:14px 34px;flex-wrap:wrap;font-family:'Sora',sans-serif;font-weight:700;color:var(--navy)}
.trust .lbl{font-size:12px;font-weight:700;color:var(--mut);letter-spacing:.14em;text-transform:uppercase}
.trust .c{display:inline-flex;align-items:center;gap:9px;font-size:15px}
.trust .c .d{width:8px;height:8px;border-radius:50%;background:var(--orange)}

/* ── cards grid ── */
.grid3{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}
.grid4{display:grid;grid-template-columns:repeat(4,1fr);gap:16px}
.grid2{display:grid;grid-template-columns:1fr 1fr;gap:26px}
@media(max-width:820px){.grid3,.grid4,.grid2{grid-template-columns:1fr}}
.card{background:var(--card);border:1px solid var(--line);border-radius:20px;padding:28px 24px;transition:transform .25s,box-shadow .25s}
.card:hover{transform:translateY(-6px);box-shadow:0 26px 50px -30px rgba(30,36,52,.35)}
.card .ic{width:50px;height:50px;border-radius:14px;background:var(--navy);color:var(--orange);display:flex;align-items:center;justify-content:center;font-size:22px;margin-bottom:15px}
.card h3{font-family:'Sora',sans-serif;font-weight:700;font-size:20px;margin-bottom:8px}
.card p{color:var(--mut);font-size:15px}
.card ul{list-style:none;margin-top:10px}
.card ul li{color:var(--mut);font-size:14.5px;padding-left:20px;position:relative;margin-top:6px}
.card ul li::before{content:"✓";position:absolute;left:0;color:var(--orange);font-weight:800}

/* problem / solution split */
.split{display:grid;grid-template-columns:1fr 1fr;gap:26px;align-items:stretch}
@media(max-width:820px){.split{grid-template-columns:1fr}}
.panel{border-radius:22px;padding:34px 30px}
.panel.p-prob{background:#fff;border:1px solid var(--line)}
.panel.p-sol{background:var(--navy);color:var(--cream)}
.panel h3{font-family:'Sora',sans-serif;font-weight:800;font-size:22px;margin-bottom:14px}
.panel.p-sol h3{color:#fff}
.panel ul{list-style:none}
.panel li{padding-left:26px;position:relative;margin:10px 0;font-size:15.5px}
.panel.p-prob li::before{content:"✕";position:absolute;left:0;color:#c2604a;font-weight:800}
.panel.p-sol li{color:#d7dbe4}
.panel.p-sol li::before{content:"✓";position:absolute;left:0;color:var(--orange);font-weight:800}

/* ── process timeline ── */
.proc{display:grid;grid-template-columns:repeat(4,1fr);gap:18px;counter-reset:step}
@media(max-width:900px){.proc{grid-template-columns:1fr 1fr}}
@media(max-width:540px){.proc{grid-template-columns:1fr}}
.step{background:var(--card);border:1px solid var(--line);border-radius:18px;padding:24px 22px;position:relative}
.step .n{font-family:'Sora',sans-serif;font-weight:800;font-size:14px;color:#fff;background:var(--orange);width:34px;height:34px;border-radius:50%;display:flex;align-items:center;justify-content:center;margin-bottom:14px}
.step h4{font-family:'Sora',sans-serif;font-weight:700;font-size:17px;margin-bottom:6px}
.step p{color:var(--mut);font-size:14px}
.dark .step{background:rgba(255,255,255,.04);border-color:rgba(255,255,255,.1)}
.dark .step h4{color:#fff}.dark .step p{color:#b9bfcf}

/* ── cases (tiktok) ── */
.tks{display:grid;grid-template-columns:repeat(3,1fr);gap:22px;align-items:start}
@media(max-width:920px){.tks{grid-template-columns:1fr 1fr}}
@media(max-width:640px){.tks{grid-template-columns:1fr;max-width:400px;margin:0 auto}}
.tk{background:var(--cream);border-radius:18px;overflow:hidden;box-shadow:0 20px 44px -26px rgba(0,0,0,.5)}
.tk .cap{padding:14px 16px;display:flex;align-items:center;gap:10px;background:var(--cream)}
.tk .cap .d{width:8px;height:8px;border-radius:50%;background:var(--orange);flex:0 0 auto}
.tk .cap b{font-family:'Sora',sans-serif;font-weight:700;font-size:14.5px;color:var(--navy);display:block}
.tk .cap span{display:block;font-size:12px;color:var(--mut)}
.tk .embed{min-height:520px;background:#000}
.tk .embed iframe,.tk .embed blockquote{width:100%!important;margin:0!important}
.casefacts{display:flex;gap:10px;flex-wrap:wrap;padding:0 16px 16px}
.casefacts span{background:rgba(30,36,52,.06);border-radius:999px;padding:4px 11px;font-size:12px;font-weight:600;color:var(--navy)}
.worknote{text-align:center;color:#aab0c2;font-size:13.5px;margin-top:26px}
.dark .worknote{color:#aab0c2}

/* ── packages ── */
.pkgs{display:grid;grid-template-columns:repeat(4,1fr);gap:16px}
@media(max-width:900px){.pkgs{grid-template-columns:1fr 1fr}}
@media(max-width:560px){.pkgs{grid-template-columns:1fr}}
.pkg{background:var(--card);border:1px solid var(--line);border-radius:20px;padding:26px 22px;display:flex;flex-direction:column}
.pkg.feat{border-color:var(--orange);box-shadow:0 20px 44px -28px rgba(255,105,24,.6)}
.pkg .badge{align-self:flex-start;background:var(--orange);color:#fff;font-size:10.5px;font-weight:800;letter-spacing:.04em;text-transform:uppercase;border-radius:999px;padding:3px 10px;margin-bottom:12px}
.pkg h3{font-family:'Sora',sans-serif;font-weight:800;font-size:22px}
.pkg .vol{font-family:'Sora',sans-serif;font-weight:800;font-size:34px;color:var(--orange);margin:8px 0 2px;line-height:1}
.pkg .vol small{font-size:14px;color:var(--mut);font-weight:600}
.pkg .freq{color:var(--mut);font-size:13.5px;margin-bottom:14px}
.pkg .btn{margin-top:auto;justify-content:center;font-size:14px;padding:12px 20px}

/* ── faq accordion ── */
.faq{max-width:820px;margin:0 auto}
.qa{border-bottom:1px solid var(--line)}
.qa button{width:100%;text-align:left;background:none;border:0;padding:20px 44px 20px 0;font-family:'Sora',sans-serif;font-weight:700;font-size:17px;color:var(--navy);position:relative}
.qa button::after{content:"+";position:absolute;right:6px;top:50%;transform:translateY(-50%);font-size:24px;color:var(--orange);transition:transform .3s}
.qa.open button::after{transform:translateY(-50%) rotate(45deg)}
.qa .ans{max-height:0;overflow:hidden;transition:max-height .35s ease}
.qa .ans p{color:var(--mut);font-size:15px;padding:0 40px 20px 0}

/* ── jobs ── */
.jobs{display:grid;grid-template-columns:1fr 1fr;gap:16px}
@media(max-width:720px){.jobs{grid-template-columns:1fr}}
.job{background:var(--card);border:1px solid var(--line);border-radius:16px;padding:22px 24px;display:flex;justify-content:space-between;align-items:center;gap:16px;transition:border-color .2s}
.job:hover{border-color:var(--orange)}
.job h4{font-family:'Sora',sans-serif;font-weight:700;font-size:18px}
.job p{color:var(--mut);font-size:13.5px}
.job .arr{color:var(--orange);font-size:22px;font-weight:800;flex:0 0 auto}

/* ── contact / form ── */
.cform{background:var(--card);border:1px solid var(--line);border-radius:22px;padding:32px 30px;max-width:620px}
.cform .fg{margin-bottom:16px}
.cform label{display:block;font-size:13px;font-weight:700;color:var(--navy);margin-bottom:6px}
.cform input,.cform textarea{width:100%;border:1px solid var(--line);border-radius:12px;padding:13px 15px;font:inherit;font-size:15px;background:#fff;color:var(--ink)}
.cform input:focus,.cform textarea:focus{outline:2px solid var(--orange);border-color:transparent}
.cform textarea{min-height:110px;resize:vertical}
.cform .btn{width:100%;justify-content:center;margin-top:6px}
.cform .note{font-size:12.5px;color:var(--mut);margin-top:12px;text-align:center}
.formok{background:var(--navy);color:var(--cream);border-radius:16px;padding:22px 24px;margin-top:16px;display:none}
.formok.show{display:block}
.contact-split{display:grid;grid-template-columns:1fr .9fr;gap:40px;align-items:start}
@media(max-width:880px){.contact-split{grid-template-columns:1fr;gap:28px}}
.cinfo h3{font-family:'Sora',sans-serif;font-weight:800;font-size:22px;margin-bottom:14px}
.cinfo .row{display:flex;gap:12px;align-items:center;margin:12px 0;font-size:15px}
.cinfo .row .i{width:40px;height:40px;border-radius:12px;background:var(--navy);color:var(--orange);display:flex;align-items:center;justify-content:center;flex:0 0 auto}
.cinfo a{color:var(--orange);font-weight:700}

/* ── cta band ── */
.cta-band{background:linear-gradient(135deg,var(--orange),var(--peach));color:#fff;border-radius:26px;padding:56px 46px;text-align:center;position:relative;overflow:hidden}
.cta-band h2{font-family:'Sora',sans-serif;font-weight:800;font-size:clamp(28px,5vw,48px);margin-bottom:14px;letter-spacing:-.01em}
.cta-band p{max-width:48ch;margin:0 auto 26px;opacity:.96}
.cta-band .btn{background:#fff;color:var(--orange)}

/* ── footer ── */
footer{background:var(--navy-2);color:#aab0c2;padding:48px 0 34px}
.fgrid{display:grid;grid-template-columns:1.4fr 1fr 1fr;gap:30px}
@media(max-width:760px){.fgrid{grid-template-columns:1fr;gap:22px}}
.fgrid h5{font-family:'Sora',sans-serif;color:var(--cream);font-size:14px;margin-bottom:12px;font-weight:700}
.fgrid a{display:block;color:#aab0c2;font-size:13.5px;margin:7px 0}
.fgrid a:hover{color:var(--peach)}
.fbrand{display:flex;align-items:center;gap:10px;font-family:'Sora',sans-serif;font-weight:700;color:var(--cream);font-size:18px}
.fbrand img{width:34px;height:34px;border-radius:50%}
.fbrand b{color:var(--orange)}
.fbot{display:flex;justify-content:space-between;gap:14px;flex-wrap:wrap;border-top:1px solid rgba(255,255,255,.08);margin-top:30px;padding-top:20px;font-size:12.5px;color:#6b7180}
.fbot a{color:var(--mut);text-decoration:underline}

/* headings scale (huisregel) */
h1{line-height:1.08}
@media(prefers-reduced-motion:reduce){.hero-logo .ring{animation:none}.rv{opacity:1!important;transform:none!important}.marq .track{transform:none!important}}
@media(max-width:900px){
  header,.nav,.nav.solid{-webkit-backdrop-filter:none!important;backdrop-filter:none!important;transform:translateZ(0);contain:layout paint}
}

/* bewerkbaar prijs-veld in pakketten (leeg = verborgen) */
.pkg-price{font-family:'Sora',sans-serif;font-weight:800;font-size:22px;color:var(--navy);margin:2px 0 4px}
.pkg-price:empty{display:none}
.pkg.feat .pkg-price{color:var(--orange)}

/* why-grid (waarom social media) */
.why{background:var(--card);border:1px solid var(--line);border-radius:16px;padding:22px}
.why .n{font-family:'Sora',sans-serif;font-weight:800;color:var(--orange);font-size:15px}
.why h4{font-family:'Sora',sans-serif;font-weight:700;font-size:18px;margin:6px 0 6px}
.why p{color:var(--mut);font-size:14.5px}
/* reviews */
.review{background:var(--graphite);border:1px solid rgba(255,255,255,.08);border-radius:16px;padding:24px}
.review p{color:#e7e7e7;font-size:14.5px;line-height:1.6}
.review .who{margin-top:14px;display:flex;flex-direction:column}
.review .who b{font-family:'Sora',sans-serif;color:#fff;font-size:15px}
.review .who span{color:#aab0c2;font-size:12.5px}